Cookie Policy
Effective from April 10, 2023
This Cookie Policy (“Policy”) details how and when UpGuard, Inc. (we) use Cookies on our Site and Platform. For the purpose of this Policy, “Site” refers to the website: and “Platform” refers to our software-as-a-service platform.

Does UpGuard use Cookies?

Yes. UpGuard and our analytics or service providers use cookies and other technologies to ensure everyone who uses the Site or Platform has the best possible experience.

What is a Cookie?

A cookie is a small text file that is placed on your hard drive by a web page server. Cookies contain information that can later be read by a web server in the domain that issued the cookie to you. Some of the cookies will only be used if you use certain features or select certain preferences, and some cookies will always be used.

Cookies set by the website owner (in this case, UpGuard) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g. like advertising, interactive features, and analytics).  The parties that set third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

Some cookies we use are "persistent"; a persistent cookie is a file stored on a user's computer that remembers information, settings, or preferences that you have previously saved. This saves time and creates a more convenient Site or Platform experience.  We also use "session" cookies, which are used to identify a particular visit. Session cookies expire after a short time or when you close your web browser.

To learn more about Cookies please visit

Why does UpGuard use Cookies?

We use cookies on the Site and Platform for a number of reasons, including to help understand and improve user experience, track and analyze usage, navigational and other statistical information. The cookies fall under one of the following categories:

Strictly Necessary: These cookies allow core website functionality such as user login and account management. The website cannot be used properly without strictly necessary cookies.

Performance Cookies: These cookies are used to see how visitors use the website, eg. analytics cookies. These cookies may track information about visits to the Site or Platform so that we can make improvements and report our performance. For example, to analyze visitor and user behavior so as to provide more relevant content. These cookies cannot be used to directly identify a certain visitor.

Targeting Cookies: These cookies are used to identify visitors between different websites, eg. content partners, banner networks. These cookies may be used by companies to build a profile of visitor interests or show relevant ads on other websites.

Functionality Cookies: These cookies are used to remember visitor information on the website, eg. language, timezone, enhanced content. Without these cookies, certain functionality may become unavailable.

How to Disable Cookies

You can generally activate, or later deactivate the use of cookies through functionality built into your web browser. To learn more about how to control Cookie settings through your browser:

To learn more about:

If you would like to learn more about Cookies, or how to control, disable or remove them, please visit You may opt out through one of the following websites: or or (or if located in the European Union, by clicking here: Certain third party advertising networks, including Google, permit users to opt out of or customize preferences associated with your internet browsing. To learn more about this feature from Google, click here.

Cookies Subject to Change

The content of this Policy is for your general information and use only. This policy is subject to change without notice. You acknowledge that this information may contain inaccuracies or errors and is subject to change and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.


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