Trust Exchange Paid: Scaling Security Communication

Today, Trust Exchange stands tall as a platform used by thousands of customers to communicate their security posture.

Now we are introducing the new Trust Exchange Paid tier. This tier is designed to help you eliminate bottlenecks, accelerate deal cycles, and maintain top-tier security communication. For high-growth organizations, scaling communication means that security requests escalate rapidly. With UpGuard’s mission to drive proactive cybersecurity protocols, this is our next step.

In this article, we explore how bottlenecks can stall sales, guide you through our solution and the features available in our new tiered structure, and reaffirm our commitment to delivering enterprise security solutions that support your business objectives.

The problem with manual due diligence 

As your organization grows, so do your security requests. This turns due diligence into a significant sales cycle delay. For growing businesses, these delays lead to pipeline stagnation and lost revenue.

When a prospective client sends a new security questionnaire, the manual process can involve a lengthy back-and-forth communication loop. Your security team fields the request, manually searches for past responses, copies and pastes information, vets the answer for accuracy, and only then sends it back.

Additionally, relying on security and sales teams to laboriously recall, copy, and verify answers for every questionnaire introduces the risk of human error. The repetitive nature of these tasks can lead to inconsistencies and contradictory answers, undermining the entire process. This all leaves security teams scrambling to manually correct information, which is time-consuming and labor-intensive. 

These repetitive tasks happen for every single new questionnaire. It consumes valuable time that your security team could be using to focus on strategy and risk management. Without a centralized, automated system, maintaining a verifiable security posture becomes a frustrating and costly challenge.

Trust Exchange Paid features

Trust Exchange Paid addresses these problems head-on, enabling you to secure your data and accelerate compliance by providing your security and sales teams with exceptional standardization through the platform.

Questionnaire Imports: Up to 15 per month

Building on the free tier’s basic functionality, Trust Exchange Paid now increases the limits on Questionnaire Imports from 1 to 15 per month. You build your pre-vetted, accurate answers into a central knowledge base, just once. Our AI analyzes inbound security questionnaires, intelligently contextualizing and populating them with those pre-approved, accurate answers. 

This delivers a massive increase in capacity and data consistency by reducing the risk of human error. This is a crucial upgrade for organizations processing hundreds of annual security reviews. It saves hours of work, reducing sales cycles and getting right down to business. Moreover, 39% of questionnaires are completed using our unlimited AI Autofills feature within 48 hours of receiving the questionnaire, compared to the weeks it takes to collate information manually.

Custom Trust Page Domains

A custom URL signals professionalism and integrity as a critical touchpoint for your brand and business. It maintains the presentation of your security posture on a domain you control, which helps to reinforce the confidence prospects have in your brand.

Trust Exchange Paid uses custom, branded URLs to deliver this professionalism, instantly establishing trust and credibility between both parties.

Watermarking on PDF Documents

Trust Exchange Paid provides additional protection by making sure that all your Trust Page PDF downloads are permanently watermarked. This gives you complete control over your brand and all associated paperwork.

It’s a layer of security that provides complete traceability over your most sensitive security documentation, empowering you to know precisely who viewed what and when.

Multiple Trust Pages

Launching in December 2025, you’ll be able to create up to five tailored trust pages for each product, market, or subsidiary with the new Multiple Trust Pages feature.

Every prospect sees only the documentation relevant to their specific needs—nothing more, nothing less. With standardized, targeted communication, you can make certain that your brand speaks effectively at every single touchpoint.

Our commitment to enterprise trust and security

To continue innovating, we are introducing this paid tier to our ecosystem of value-adding solutions. Trust Exchange Free remains a powerful platform, offering unlimited core features, including User Limits, AI Autofills, and unrestricted response capacity to Vendor Risk-generated questionnaires.

Trust Exchange Paid is the new standard for efficiency, control, and ownership of your security from the get-go. 

• Importing external questionnaires into Trust Exchange Paid and using AI Autofills enables rapid response processing, increasing your team’s capacity.
• With Custom Trust Page Domains, you instantly build brand trust and credibility. 
• Watermarking gives you crucial traceability and control over your sensitive documentation.
• The upcoming Multiple Trust Pages feature will provide you with precise and effective communication, tailored to your audience.

You can now ensure that your due diligence enables sales, turning your expedited processes into a diligent advantage.

Start scaling. Trust Exchange Paid is available now. View the full features here and explore our monthly and annual plans here (save 16% when billed annually).